Practical advice on AI-powered customer support, Shopify automation, and building better customer experiences.
Three days ago we published a post arguing autonomous AI support was a coin flip with infinite downside. Today we're flipping the position. Here's the honest math behind the pivot.
An honest comparison of SupportPilot AI, Gorgias, Zendesk, and Tidio. Compare features, pricing, AI capabilities, and find the best fit for your business.
Everything you need to know about running AI-powered customer support while respecting GDPR. Data processing, encryption, retention, and customer rights explained.
A practical guide to automating Shopify customer support with AI. Learn what can be automated, how to set it up, and what results to expect from day one.
Learn what AI playbooks are, how they differ from macros and rules, and how intent-driven workflows handle real customer conversations end to end.
A deep dive into how AI classifies customer messages, assigns confidence scores, detects intents like refund or WISMO, and routes tickets to the right playbook.
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